Search Engine Optimization (SEO) is important because it is how people find your site in search engines. SEO brings huge amount of visitors to your blog and if done the right way it will boost your presence online. The key is to remember that search engines want the content to be fantastic for users. So when thinking about SEO, keep in mind your potential readers and how they might search for the relevant topic. Here are some tactics to make your blog search engine friendly.
Title Your Post Properly
Without a good title nobody will be interested to even open your post. You have to think about what people would search for in google if looking for an article about the topic. You have to make the title as interesting as possible and should have the keywords in the tile.
Your content needs to be of superb quality. Make sure that content is unique and highly valuable, which will entice people into your blog. Also, constantly updating content will help to build keyword-rich and relevant content, which will invariably generate more traffic to your blog.
When you write content make sure to keep your potential readers in mind, think about what they will search for in web. Make sure that your article has specific keyword. Do remember that having keywords in article doesn’t mean you stuff your site with number of keywords or overuse keywords. Rather focus on obtaining few strong keywords.
Links are like doorways to more content. Link back to your past content in your new post on related topics. This will keep people engaged with your blog. Make it easy for them to navigate around your blog. Get others to link to you. It’s helpful when others with strong traffic link to you. Doing so will also show that people and organizations trust and value your content enough to link to it.
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When you add photos to your content, think about making it search friendly. Most search engines, especially google, index images separately. Name the image file appropriately and write a good caption as this helps users to put your image in context and also enhance your SEO.
Clear Up Regularly
While good content and links make going through your site easy, it can also not have good flow if site is full of random images and full of clutter. This will make navigation difficult. Regularly remove any old links, images and make your site more about the good content.
Interact And Build Relationships
Comment on blogs frequently, participate in meaningful discussions, and interact with other bloggers and readers. This will have a positive effect and will be useful for establishing credibility and authority.
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Follow relevant people/ business. Following the right people will give instant visibility and also you will get followed back. Interacting with them will drive inbound links, credibility and referral traffic.
Find Content to Share
If you are just starting with your blog then you might not have enough content from your own blog to share. That’s why, collect interesting links to useful, relevant information on a regular basis and share. Searching for such relevant information also helps to build up content to write for own blog.
Go Social And Get Great Visibility
There are a number of social channels where you can share your links. Select good content from your blog and share it across various social profiles and microblogging services like Facebook, Twitter, etc.
Follow these SEO tactics and apply them well to your blog. Also remember that there is no quick and easy way to get more traffic to your blog. It’s a constant work. If you continue to market your site well, you will definitely see your work pay off.